"a healing experience"
Eric, Berkeley
"transcending experience"
Sylvia, Oakland
"impeccable work"
MIchelle, Berkeley



The Journal for Practical Hygiene interviewed Dr. Fred and Ina Pockrass regarding creating an environmentally sound dental practice.






Transcendentist was the subject of the "Blueprint for a Green Practice" cover article for the American Dental Hygienists' Association Access Magazine, and included Transcendentit's new line of innovative cloth products for dental offices.
Access Magazine articleAccess Magazine product list


Smile Naturally.
Andrea Kowalski writes a great "well being" piece about transcendentist™, and how we demonstrate our value for the customer and our concern for the planet.
You can view a PDF version of it right here. (you must have Adobe Acrobat on your computer which you can download for free right here.)
East Bay Monthly features story on transcendentist™
Summit Highlights Sustainable Business.
"The owners of Berkeley dental practice Transcendentist shared more than their recycled wallpaper and chemical-free digital X-ray machines at a conference Friday. They offered a simple lesson—sustainability has viable applications everywhere..."
Ina & Transcendentist® featured in Bay Area Business Woman.
Catherine Woodman has written a very informative article about Ina and Transcendentist, where the company's history and accomplishments as a Green Business are revealed and applauded.
Transcendentist® featured in Symbiosis by Teleosis.
The current issue of Symbiosis features a conversation/interview with Fred Pockrass, DDS, and Ina Pockrass. The full article is available on line at www.teleosis.com.
Transcendentist® featured in East Bay Express.
The current issue of East Bay Express features a cover story on Julia Butterfly and Circle of Life, as well as some wonderful quotes from Ina of transcendentist®. The full article with pics is available on line at www.eastbayexpress.com.

Transcendentist® featured in Allure Magazine.
The October issue of Allure magazine features a full page story about Mandy Aftel, the woman who created our special scent - JoySence. In this interesting article transcendentist® is mentioned as one of her high profile clients. (page 164)
East Bay Monthly features story on transcendentist™
KRON-4 TV News Visits transcendentist™KRON-4 TV News Visits transcendentist®.
A TV crew from KRON-4 news spent a couple of relaxing hours at transcendentist® recently, trying on color therapy glasses, sipping tea and chatting with Dr. Fred and clients Debbie Bellings-Kee, and Justin Toal. Debbie was "blissed out" after her wellness teeth cleaning and foot massage and Justin was all smiles after Dr. Fred removed a couple of old "silver" fillings and replaced them with a natural-looking material. See our beautiful, comfortable space from the perspective of a TV camerman, and listen to the actual news broadcast by clicking on one of the buttons below.
Fred Pockrass interviews with Raymond Francis on "Beyond Health" radio show.
Click the button below to download and listen to an MP3 of the interview. It is a very large file, so if you don't have a quick internet connection it will take a while, but it's well worth it. Enjoy.

Ina Pockrass interviews for KEST Radio
On Friday, April 2, 2004, Ina Pockrass, the co-creator of transcendentist®, will tape an interview for the San Francisco radio show “Prescriptions for Health” on the subject of “Sustainability in Health Care.” The interview will air in the next two weeks on KEST radio, 1450 AM, the Bay Area’s only personal growth radio station. The Prescriptions for Health show is moderated by Dr. Len Saputo, the visionary behind Lafayette’s integrative medical center: The Health Medicine Institute. Tune in and hear what inspired Ina and Dr. Fred to create a dental office grounded in sustainability, and how consumers can stimulate heath care practitioners to put sustainability at the core of their businesses.

Click the button below to download and listen to an MP3 of the interview. It is a large file, so if you don't have a quick internet connection it will take a while, but it's well worth it. Enjoy.
Transcendentist® featured in San Francisco Magazine.
Check out San Francisco Magazines special "BEST OF THE BAY AREA: THE 2004 FEEL-GREAT GUIDE", where they asked prominant figures in Bay Area Society, what and who thier personal picks were, for such things as personal fitness, yoga, dentistry and nutritional expertise. Julia Butterfly Hill was one of the ones chosen and her pick was transcendentist®. (page 55)
East Bay Monthly features story on transcendentist™
Transcendentist's® Use of Meditation Featured in Spa Magazine.
Check out Spa Magazine's 2004 Worldwide guide to Spa's and you'll find a little bit of bliss about transcendentist®. In a article touting the relaxation benefits of meditation, Spa Magazine features information about the special mantras Dr. Pockrass uses (along with traditional "freezing") to help his patients breathe into a place of calm which, according to Dr. Fred, "allows magical spaces to unfold."
Transcendentist® Nominated for Environmental Excellence Award.
The founders of transcendentist®, Inc. have been nominated to receive Business Ethics Magazine's Environmental Excellence award. The nomination was forwarded by the East Bay business group, the Sustainable Business Alliance, which noted that transcendentist® "has taken steps to make its practice the most ecologically and environmentally sound dental practice in the country." Julia Butterfly Hill, the woman who drew worldwide attention by living in an old growth redwood for 2 years, has written in support of the nomination. View the complete press release by clicking below:
East Bay Monthly features story on transcendentist®.
Check the July issue of the East Bay Monthly's "Shop Talk" column and you'll find a fun story on transcendentist®'s unique concept. You can also read a PDF version of it right here.
(but you must have Adobe Acrobat on your computer which you can download for free right here.)
East Bay Monthly features story on transcendentist™



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